ABOUT FOCUS ENERGY

AN ENERGY INTELLIGENCE COMPANY AIMING TO PROMOTE THE ENERGY AS A SOURCE OF ECONOMY DEVELOPMENT AND GROWTH THROUGH AN INNOVATION AND SUSTAINABILITY CYCLE.

OUR EXPERTS

Alan Zelazo

A professional with more than 19 years of experience in the energy market, he is graduated in Business Administration at PUC-RJ and Marketing at IAG Marketing – PUC-RJ, he has postgraduate degree in Finance at UFRJ. He founded the company Focus in 2015, working on the fronts of Commercialization and Power Generation. He was previously partner of the BTG Pactual Bank, where he exercised his activities as Commercial Head, Trading and Services of energy table. He also has in his curriculum vitae works in the companies El Paso Energy and EDP, always in the strategic and commercial energy area.

Carlos Baccan

With more than 10 years of experience in the segment, he had already worked in all the commercial chain of the Free Market for Electric Power. Professional graduated in Business Administration at FACAMP, with MBA at FIA and master’s degree in Water and Energy Resources Planning at Civil Engineering College of UNICAMP, from 2009 to 2015, he integrated the commercialization analysts’ team at CPFL Energia, obtaining the position of Manager at the company’s desk, which is considered one of the most of the country. From 2015 to 2017 he led the Trading team of current 2W Energia. He is currently responsible for the operations of energy’s purchase and sale of the operations’ desk at Focus, who is partner since 2017.

Eduardo Cruz

Graduated in Business Administration at ESPM and expert in New Businesses and Entrepreneurship at FGV, he has great experience as a business man and partner of companies in the areas of projects’ structuring and new businesses. More than 15 years working in complex international negotiations and projects’ operational and financial structuring. Besides he has more than 7 years of experience in M&A, where he was the head de proprietary operations for funding and resource allocation in seed capital and growth capital, with active participation in the assets’ sales for investors.

Henrique Casotti

Professional with more than 11years of experience in the market, he worked as Senior Analyst in the area of energy of USIMINAS, from 2010 to 2012 and he took over the position of Director of Research, Risk and Regulation of Clime Trading (currently 2W Energia), from 2015 to 2019. Henrique is a graduate in Electrical Engineering at Universidade Federal de Minas Gerais and he has postgraduate degree in Finances and Controlling at IBMEC, besides several short-term courses in the area of energy and management.

Alan Zelazo

A professional with more than 19 years of experience in the energy market, he is graduated in Business Administration at PUC-RJ and Marketing at IAG Marketing – PUC-RJ, he has postgraduate degree in Finance at UFRJ. He founded the company Focus in 2015, working on the fronts of Commercialization and Power Generation. He was previously partner of the BTG Pactual Bank, where he exercised his activities as Commercial Head, Trading and Services of energy table. He also has in his curriculum vitae works in the companies El Paso Energy and EDP, always in the strategic and commercial energy area.

Carlos Baccan Neto

With more than 10 years of experience in the segment, he had already worked in all the commercial chain of the Free Market for Electric Power. Professional graduated in Business Administration at FACAMP, with MBA at FIA and master’s degree in Water and Energy Resources Planning at Civil Engineering College of UNICAMP, from 2009 to 2015, he integrated the commercialization analysts’ team at CPFL Energia, obtaining the position of Manager at the company’s desk, which is considered one of the most of the country. From 2015 to 2017 he led the Trading team of current 2W Energia. He is currently responsible for the operations of energy’s purchase and sale of the operations’ desk at Focus, who is partner since 2017.

Eduardo Cruz

Graduated in Business Administration at ESPM and expert in New Businesses and Entrepreneurship at FGV, he has great experience as a business man and partner of companies in the areas of projects’ structuring and new businesses. More than 15 years working in complex international negotiations and projects’ operational and financial structuring. Besides he has more than 7 years of experience in M&A, where he was the head de proprietary operations for funding and resource allocation in seed capital and growth capital, with active participation in the assets’ sales for investors.

Henrique Casotti

Professional with more than 11years of experience in the market, he worked as Senior Analyst in the area of energy of USIMINAS, from 2010 to 2012 and he took over the position of Director of Research, Risk and Regulation of Clime Trading (currently 2W Energia), from 2015 to 2019. Henrique is a graduate in Electrical Engineering at Universidade Federal de Minas Gerais and he has postgraduate degree in Finances and Controlling at IBMEC, besides several short-term courses in the area of energy and management.

OUR BUSINESSES

FOCUS
TRADER

Short, medium and long-term operations for energy’s purchase and sale in the free market. Origination and development of structured businesses.

FOCUS
INTELLIGENCE

Advising to large generators and energy consumers. Active management with portfolio’s permanent monitoring.

FOCUS +

Renewable and sustainable electric power, with savings on the amount of the invoice with Distributed Generation.

FOCUS
GENERATION

Structuring of electric power generation, Greenfield or Brownfield, aiming the investment feasibility in renewable sources assets.

THERIGHT ENERGY MANAGEMENT FOR YOU

COMPANY WITH A CONSOLIDATED MANAGEMENT, AWARDED AND WITH A LONG-LASTING RELATIONSHIP WITH THE MARKET. FOCUS IS CONSTANTLY SEARCHING FOR NEW OPPPORTUNITIES WHICH ADD VALUES TO ITS OPERATIONS.

Relationship with the most important generation and commercialization agents of the country.
We have a wide customer portfolio which is distributed in more than 350 points in Brazil.
Expertise in origination and development of large structured businesses.

Customized service meeting the needs of every customer ensuring the best business opportunities.

FIELDS OF APPLICATION

PACKAGING

PHARMACEUTICAL

HOSPITALS

HOTELS

MINING

PAPER AND
CELLULOSE

PETCARE

PETROCHEMICAL

SHOPPING
CENTERS

TECHNOLOGY

TEXTILE

RETAIL

THE BEST ELECTRIC POWER COMPANY IN 2018 AND 2019

It was elected by the special BETTER AND BIGGER 2018 and 2019 of the magazine Exame

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Av. Magalhães de Castro 4800 Continental Tower – 9ºandar | Cidade Jardim São Paulo | CEP: 05676-120 | Telefone: + 55 11 3136-0011

© Focus Energia 2021. All rights reserved. Developed by: Agência Digital em Campinas

© Focus Energia 2021. All rights reserved. Developed by: Agência Digital em Campinas
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